THE City of Edinburgh Council is offering locals the chance to win £100 for simply putting their litter in the bin.
The LitterLotto scheme started in Edinburgh today and is being trialled for a year in the hopes it can encourage folks to keep the Scottish capital clean.
All locals need to do is snap a picture of themselves using public bins in Edinburgh and submit them via a council-backed app for the chance to win £100.
The lotto will then award one winner every month with recipients of the cash prize chosen at random from the submissions.
Entrants must be 18 or older and have the LitterLotto app downloaded on their device which they can use to submit photos of themselves using the council’s street bins.
Bins across the city will host LitterLotto stickers to show the public which bins are eligible.
The scheme has been launched by the council in collaboration with Keep Scotland Beautiful, a charity combating climate change.
It is hoped the scheme will encourage residents of the capital to keep Edinburgh’s streets clean and litter free.
Stephen Jenkins, convener of the transport and environment committee, said: “Our street cleansing teams are committed to keeping Edinburgh looking at its best.
“They are out tidying up the city 24/7 but we really need residents to help us by binning their litter appropriately when out and about enjoying our stunning capital city.
“LitterLotto is a new fun initiative we are trialling to help nudge people to bring about positive behaviour change while at the same time some lucky person will win a cash prize every month.
“It’s easy to enter and so we’re delighted to be teaming up with Keep Scotland Beautiful on this.
“I’d like to thank everyone who already bins their litter appropriately as well as the hundreds of volunteers who help us each year giving up their precious time on various litter picks throughout the city.
“There are also many other ways residents can help us to keep the capital clean.
“Always use the correct bins to dispose of household waste and if you have larger items book an appointment at one of our household waste recycling centres or organise to have a special uplift collection at your home.”
