The phone starts ringing. Your heart begins beating faster as you await the inevitable “hello?” on the other end.

And right as you think maybe, just maybe, you’ll get the answering machine, you hear someone pick up the phone.

Your heart sinks and you begin your sales pitch, trying not to let the fear show in your voice as you fight against rejection.

Then the whole process starts all over again.

That’s cold calling.

It’s a necessary and, when done right, an effective way of getting more business.

The only problem is that it’s downright frightening and brutal.

But it doesn’t have to be.

You can outsource to a cold calling agency like Pearl Lemon Leads, and let them handle the cold calling for you.

An agency won’t just make cold calling less scary, but it will also drastically improve your business by generating more leads for you.

Here are some of the ways an agency can help your cold calling process.

A Dedicated Team

Most small businesses lack the resources needed to run an efficient and effective cold calling operation in-house.

Even larger companies don’t have people with enough expertise to get leads out of cold calling.

Agencies will have a dedicated team with tons of experience, and whose expertise lies in converting leads out of cold calling.

An Efficient Process

A cold calling agency will make your cold calling process much more efficient.

They will research companies and identify key decision-makers, then use pre-created scripts, presentations, and deliveries as guides that are all designed to streamline the process.

Their experience will also allow them to improvise when needed to answer questions, inform about your product or service, and to convince potential customers that your company is right for them.

A Unique Campaign

Your company and product is unique, which means your cold calling campaign should be unique as well.

A cold calling agency will also have a team of writers that will create a campaign that is uniquely yours and designed to bring out the best in your product and improve your company’s reputation.

They will create powerful opening statements that highlight the advantages of your product/service and will motivate prospective customers to buy from your business.

More Revenue

Sure, it may cost more to hire an outsourced team.

But as explained, having a professional team of cold callers can streamline the process which can save time and resources.

An agency with professional cold callers also knows how to handle objections that occur on a cold call, as well as how to respond to them in a positive way that leads to more conversions and fewer disconnects.

Ultimately, this will all help you to get more business and will generate more revenue, making the increased cost well worth it in the long run.

So, you can keep cold calling and dealing with rejections and hang-ups yourself.

Or, you can outsource to an agency and start generating more leads without all the fear.