Instagram is way beyond creating a stunning free. Taking random selfies is now a thing of the past. And while we might all love the idea of food porn, nurturing a thriving account is much more than the photographs itself. Though the term marketing might be of a confusing term for you, you’ll have to stick around in the game, if you wish to curate a successful community and brand expansion. You can now come across designers who buy Instagram followers to get their social trust aced up.

Your work might be inundating with creativity, however, we all need to get on the right track to get known and garner attention. Besides, developing a global visual language, and creating a brilliant feed, here are some simple yet effective steps that you can put to make your online presence felt on Instagram. 

Bio Optimisation

To start from the beginning, your bio plays a key role in bringing people together to delve deeper into your profile, by lending them a summary of yourself and what you have to offer. This is the exact reason why your bio is the ideal place to have everything about you and your business displayed.

Make fuller utilisation of all the 150 characters that it allows. Apart from writing your username, insert a catchy description and useful information about your business and some relatable hashtags. Do not miss out on adding your website link followed by your portfolio and call to action. 

Act Social

This one might sound quite obvious to you; however, you must not ignore the power of engaging with the community. This comprises responding to the feed, visiting your favourite profiles and engaging in a conversation with people who use similar hashtags like you.

Talking about engaging or chatting, don’t limit out to sending or emojis. Try sending genuine and honest replies that would inundate a healthy communication. And try never to use robots in any given scenario. 

Use Innovative Ways to Engage your Followers

There are a plethora of ways to engage the audience.

• Use catchy words– Think of quirky captions, inclusive of questions, useful product info, and a slice of humor to suit. This would involve your audience in a better way and you would also have fun going through the comments.

• Initiate a conversation– Try with a ‘ask questions’ option, enabling opportunity for others to understand you better.

• Giveaways and Contests– If you wish to overindulge your followers, try hosting competitions or raffles to trigger a response from them. After all, we love winning rewards. The prize however need not be something pricey-it can be something simple like a sign of one of the works that you have done. 

• Sharing is key– Repost the content that encourages or grips your attention. This ensures that you praise other’s works and have an extensive inspiration source. It’s also effective of you do not develop content at a rapid rate. Just remember to sell permission from the profiles that you wish to report from.

• Shower love to your fans– Pour out some life for your fans. Depending on what you offer, you can have your customers or followers featured, and thereby building a community revolving your product. 

 By tracking your post results, you can understand what shall be ideal for you. For those who do not own a business profile, you can view the likes, followers, and comments. However, if you own a business account, you can witness the reach of the audience followed by what impression your post has besides the users who check out your account and are tapping the bio link. The people with business profiles presently choose to buy Instagram likes to earn quick popularity and better up the image of your brand.