SAINSBURY’S is looking into a customer’s bizarre claim that he found numbers printed on his blueberries.
Emilio Moser was enjoying a punnet of the berries with his daughter, two, when he says he noticed something very odd.
The 29-year-old from London claims one blueberry bore the number 43, another the number three, and a third the number 665.
Emilio, who bought the blueberries from the supermarket’s store in Wembley for £2.50, shared his discovery on social media on Tuesday.
He wrote: “Dear Sainsbury’s. I recently bought those in your shop.
“Now I can’t eat them, and sleep because of them. I need to know the story behind all those numbers.
“I found number 3 and 665 as well. Tell me please.”
Emilio shared a photograph of the tiny blueberry with a very visible number 43 on the side.
In further photographs, a three and a 665 can be seen on two other blueberries.
On social media, Sainsbury’s wrote: “Thanks for sending this over Emilio. I will ask one of our teams and see if we can solve this mystery.”
Speaking today, Emilio said: “It’s a bit weird. It’s the first time I have seen something like this, maybe someone had a very productive day at work?
“I have no idea what to think about this. We found them only on three of them, because the pack was nearly empty – my daughter love blueberries.
“They do not look like they are made by a human but more likely a machine. Maybe they are counting every delivery of blueberries, who knows?
“I am waiting for an explanation.”
On social media, Emma Dizzy Dacre said: “I’d like to know too. Probably all the crap put on it so its stays ‘fresh’.”
While Eileen Broadhead joked: “One of those is a flavour enhancer.”
A spokesman for Sainsbury’s today joked: “How berry strange.
“We’ve thanked Emilio for bringing this to our attention and are looking into this with our supplier.”
